Category Archives: Archive

Step into the Future with the Adidas Futurecraft 4D

“The possibilities of what we can now create with this technology to push the boundaries of performance is truly endless,” – Ben Herath, VP Design for Adidas Running Adidas’ Futurecraft project brought the world its first three-dimensional midsole back in 2016 with the Futurecraft 3D…just a short

Nike Shox Gravity Luxe Exclusive for Nike Members

Nike’s Shox Gravity model brought the bounce in 2018 and there’s more where that came from as additional colorways of the runner will hit the market in the coming weeks. But for Nike+ members who have not gotten their hands on the Shox Gravity that

Nike Air Max 98 Gundam Returning

The anniversaries continue to roll in as the Nike Air Max 98 is next on the docket as it relates to major anniversaries in early 2018. Of course there are some others to be had as well, but those will come throughout the year. Returning this

Go Behind the Design of Tinker Hatfield’s Nike Air Huarache

Tinker Hatfield is the unequivocal godfather of design and personally dare anyone to argue that claim. Moving on. Tinker has designed a bevy of silhouettes most notably the Air Jordan 3, but his reach expands well beyond the hardwood. It is an unprecedented reach that

Carmelo Anthony Breaks Out New Melo 1.5

Carmelo Anthony is adjusting to his new home in Oklahoma City and with that comes some growing pains. Of course there is the on-court adjustments with the new trio affectionately known as “OK3” but there was also the report that Melo’s signature line was being