For the sixth consecutive summer, Nike will release its BETRUE assortment of Swoosh silhouettes in a show of diversity and inclusion of the LGBTQ community. Just like in years past, the rainbow will be prominent throughout the color schemes of the four silhouettes; the Nike Air VaporMax Plus, Nike Zoom Fly, Nike Epic React Flyknit and Nike Air Max 270. But this year the symbolic addition of the pink triangle and its storied past comes is worked in.
Originally used to identify LGBTQ individuals during WWII, the triangle was reclaimed in the 1970s by pro-gay activists and was later adopted by the AIDS Coalition to Unleash Power (ACT UP) in their memorable 1980s-era “Silence=Death” campaign
The 2018 BETRUE Collection will release with an array of tees, socks, a hat and heritage hip pack on June 6th and throughout June. Head over to our release dates page to see the exact date for each. All of which will be available on SNKRS.