Russell Westbrook Becomes the Latest Jordan Signature Athlete

Russell Westbrook has joined an elite club at Jordan Brand, signature athlete. Joining the ranks of MJ himself, Carmelo Anthony and Dwyane Wade…Brodie’s all-new on-court signature is the counterpart his off-court signature needed and comes on the heels of his 10-year lucrative extension post his NBA Most Valuable Player nod in 2017. Dubbed theĀ Jordan Why Not Zer0.1, the signature adopts Westbrook’sĀ “Why Not?” mantra and features his insignia on the shroud around the tongue.

With a look similar to the Jordan Team Strong and Jumpman Swift 6 and even the Air Jordan 15, Westbrook’s signature will drop in two initial colorways. Limited pairs of the ‘Mirror Image’ graphically touted Jordan Why Not Zer0.1 drops January 15th. While the white/black ‘2-Way’ color scheme drops February 15th to the tune of $125.

For more on the Jordan Why Not Zer0.1 head over to Nike, Inc.