Nike to Open New Flagship Store on 5th Avenue

Nike has undergone a vast retail expansion and retail overhaul in the last 13 months. With the opening of Nike’s SoHo location last November and Nike’s beautiful Miami flagship earlier this year and the overturn and overhaul with Nike partnering retailers, the next evolution comes in 2018 and 2019. The Swoosh announced the Niketown flagship at 6 East 57th Street will close its doors in spring 2018 and a brand new 69,000 square foot location will open in 2019 at 650 Fifth Avenue at West 52nd Street.

“Our new flagship store is about serving all of our consumers – especially our NikePlus members — with pinnacle innovative products, a unique design and environment and the very best of personalized service,” – Heidi O’Neill, President of Nike Direct