Nike Brings Unique Engineering to the NBA Sock Program

Nike Basketball is officially the new outfitter of the NBA. As announced back in June 2015, the day has arrived. With the unveiling of the uniform by Nike and the sweet science behind it and the grand ‘Statement’ uniform unveil in Los Angeles in mid-September…the Swoosh is here. Implementing their own engineering and tech into the sock program, the NBA socks curated by Nike are designed to be a harmonious marriage between athlete, footwear and on-court performance.

To read up on the entire science behind the Nike x NBA Sock program, simply follow the link. Launch is on deck for October 1st.